Spotted this ad in Her World magazine recently. Grammatical errors get to me. So when I saw the copy for this, I couldn't help but put this up. "You can't missed it"?? Shouldn't it be: "You can't miss it" instead OR "You couldn't have missed it"? Find it strange that they even published something like this. I mean, people are not perfect, and everyone has made his/her grammatical mistakes before. But the fact that you're going to publish this as an ad, shouldn't someone have checked it? Also, the copy is only a one liner, not like you could have missed the error. Odd. Unless some of you think otherwise--that it isn't a grammatical error. Then you'll have to explain why. Cos I see it... I see it very clearly. It's a mistake there. We can see that Perrier is/was the sponsor for the Her World golf challenge. Didn't the magazine people vet it? Really baffles me. *shrugs* This post is not meant to put any company or a...
On marketing and sustainability related happenings that interest me