The Marketing Peg

So, all the hype about Microsoft buying Yahoo! has kind of died down somtime ago. However, it seems that both of them are somewhat collaborating and coming up with something veerrryyyy interesting. No kidding: Collaborating I haven't checked my Yahoo email for sometime, and just today, I decided to log in. Then I briefly saw that an ex-colleague (no prizes for guessing which company =D) sent me an email. Excited to see what it was about, I clicked on it. All the excitement died down when I saw that the email was a default email inviting me to visit a certain website (a networking group). I was rolling my eyes and did not click on it. It was until some time later, when I rememebered that a while ago, my other ex-colleague sent me an email inviting me to Yahoo! Mash . Then it made me realize that this website could be another one of Yahoo!'s new products! Then the excitement soared again. Eager to see what new stuff they have come up with, I clicked on the link and it led me to t...

Yahoo! has come up with its own networking space for users. It's been a week since they sent out invitations to the public to use Y! Mash, and I was privileged enough to be one of the first few to try it out. It's supposed to be rivaling in the leagues of facebook, friendster, myspace etc getting a slice of the social networking cyberspace. How did I come to find this out? Well firstly, someone invited me to try out Mash. Then I read it here http://www.marketing-interactive.com/news/3148 . As curious as most, I decided to set up my profile and tinkled about Y! Mash. As a new user who's quite hooked on facebook, I wasn't quite fascinated at all. Facebook's page is sleek, neat and to the point. Mash's page is actually quite messy, and even to a point - confusing. But I wanted to give it a chance. So I played about with everything, read the Mash blog and tried out some tricks here and there. Like facebook, you could rearrange where you want the modules ("appl...